Tag: articles

Creating Your Driver of the Year

Posted on October 11, 2012 by Bruce

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As Chairperson of the Hamilton Niagara Fleet Safety Council it has been a pleasure to see so many people nominated over the years for their professional driving techniques, attention to detail, accident free record for a certain time period, great customer service, and much… Continue Reading “Creating Your Driver of the Year”

Category: Leadership, Truck Driving ArticlesTags: articles, Bruce Outridge, career information, complacency, fleet supervisors, Leadership, Outridge Consulting Services, owner operators, professional drivers, Social Media, transportation

Is Your Pricing Structure Hurting Your Business?

Posted on September 27, 2012 by Bruce

There is nothing to that can take away the trust of a customer than non-structured pricing of your products or services. Not to say you can’t have sales, or change pricing but you need to have some kind of structure for it. I work… Continue Reading “Is Your Pricing Structure Hurting Your Business?”

Category: Customer Service, Marketing TipsTags: articles, Bruce Outridge, business, entrepreneur, Marketing Tips, Outridge Consulting Services

Making Small Opportunities into Big Ones

Posted on September 20, 2012 by Bruce

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Time is precious to all of us and entrepreneurs are busy doing everything from being the janitor to the CEO. So spending time with uneventful opportunities may seem like a low priority to many people. Many times however, those small opportunities can turn into… Continue Reading “Making Small Opportunities into Big Ones”

Category: Appearances, Marketing TipsTags: articles, Bruce Outridge, business, entrepreneur, Marketing Tips, Outridge Consulting Services, tradeshows

It’s Not Because You’re Doing it Wrong, You’re Not Doing It Long Enough!

Posted on September 13, 2012 by Bruce

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If you’re in your twenties you’re probably thinking I am talking about sex with a headline like that, but the truth is I’m talking about marketing and advertising. As entrepreneurs we have all launched products or services thinking that they will be a success,… Continue Reading “It’s Not Because You’re Doing it Wrong, You’re Not Doing It Long Enough!”

Category: Marketing TipsTags: articles, Bruce Outridge, business, entrepreneur, Marketing Tips, Outridge Consulting Services

What Have You Learned from Business?

Posted on September 6, 2012 by Bruce

Things have changed so my wife tells me. Every time I hear politicians promising the world, or a new great idea by industry gurus I start to shutter. She says I never used to do that in the old days and she’s right, and… Continue Reading “What Have You Learned from Business?”

Category: Customer Service, Leadership, Marketing Tips, Truck Driving ArticlesTags: articles, business, complacency, entrepreneur, Leadership, Marketing Tips, Outridge Consulting Services, owner operators

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