Category: Marketing Tips

Evaluating Your Target Market

As a marketing coach for many clients I am generally setting them up with a marketing plan to help improve their business. Before creating that special marketing plan that will take your company to the next level you need to know who you will… Continue Reading “Evaluating Your Target Market”

Creating a Marketing Plan for Your Business

Marketing, promoting, exposure, whatever word you use to describe how you get your message to the world is an important piece to any puzzle. Most companies scrap their marketing budgets and plans when things get tough. In speaking with a friend of mine the… Continue Reading “Creating a Marketing Plan for Your Business”

Is Your Business Keeping up with the Competition?

Many small business owners often start their businesses as a way of helping out someone else. They do a good job and get referred to another person needing assistance. This goes on and on and some businesses have been lucky enough to never have… Continue Reading “Is Your Business Keeping up with the Competition?”

Pricing Your Products

One of the areas that many businesses struggle with is pricing of their products. Many times these prices are set low at the beginning of a business startup or just a guessing game for the most part. There are different methods to determine pricing… Continue Reading “Pricing Your Products”

Have You Removed You from Your Marketing Package?

With the world highly focused on technology and the latest apps many people believe that working on their online presence is the most important factor in their marketing package. While that may be true for some it is not always the best position for… Continue Reading “Have You Removed You from Your Marketing Package?”