Not too long ago I was watching a movie called “The Internship.” It was a very funny movie about two old school salesmen that lost their job selling various lame products and in a desperate attempt to save their downward spiral of life they apply for an internship at Google with people half their age. The essence of the movie is that they know nothing about computers but end up being the most creative people using old school relationship tactics. I won’t spoil the movie for you but certainly anyone over forty will appreciate the scenario and humour of the movie. It got me thinking however as to how we do business today.
There was a time when you could block off time to meet customers and have their full attention. There was a time when relationships built through business meant that you had secure business and loyalty from that client. As in the movie it showed that the most creative people were the ones that didn’t let technology take over their lives. Now we meet people for a meeting and often they are checking their phones while in the meeting, we don’t have their full attention. I say maybe it is time to go back to the old school way of thinking. Let your creativity come from your mind and your heart. Technology may be great, but remember a mind is what created the technology!
If you are in the habit of checking your phone or laptop often try blocking off your time. Check email at certain times of the day instead of every time a message comes in. Turn off automatic ringers and notifications sounds so that they don’t distract you from listening to the person you are meeting with. Take time to exercise without taking your phone and use your mind to solve issues in life. You may find your mind is the best technology that you have.
About the Author
Bruce Outridge is an entrepreneur and author of the books Running by the Mile and Driven to Drive, and How to Start an Artistic Business in 12 Easy Steps. For more information or to purchase a book visit his website at www.outridgeenterprises.ca