Comfortable – How to Lose Business

We all go through it! You start out in business and are all excited and then you have enough clients so you forget to advertise and market. Why call people you say, they call me. Many business owners go through this. The secret is even though you have business keep advertising and marketing! Business goes in cycles and eventually you will find it drops off unless you keep filling your pipeline. Marketing is key to keeping new business in your pipeline. If you’re getting to the point where you are too busy, then move that work by outsourcing it or hire someone. As you come to the end of the year think about the really important parts of your business and focus on those. Have someone handle the other parts so that you can keep growing. You’ll be glad you did.

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