“I highly recommend Bruce Outridge’s “3 Steps to Creating a Memorable and Effective Workbook and corresponding video, it is fantastic. I am starting my own company and was having a difficult time capturing who my target audience is. I am in a unique industry and Bruce’s workbook was able to simplify it for me to allow me dig deep and consider my perfect audience. I was also struggling on Marketing as I wasn’t sure of my exact target audience. He also makes great tool recommendations to be able to capture and share content. Finally, I just love his creativity throughout the book, he uses humour and keeps you engaged. Overall, he has amazing energy that really makes you feel motivated to succeed. I would recommend him and look forward to continue to work with him.