Tag: Bruce Outridge

Evaluating Your Target Market

Posted on December 22, 2011 by Bruce

As a marketing coach for many clients I am generally setting them up with a marketing plan to help improve their business. Before creating that special marketing plan that will take your company to the next level you need to know who you will… Continue Reading “Evaluating Your Target Market”

Category: Marketing TipsTags: articles, Bruce Outridge, business, entrepreneur, Marketing Tips, Outridge Consulting Services

Creating a Marketing Plan for Your Business

Posted on December 15, 2011 by Bruce

Leave a Comment

Marketing, promoting, exposure, whatever word you use to describe how you get your message to the world is an important piece to any puzzle. Most companies scrap their marketing budgets and plans when things get tough. In speaking with a friend of mine the… Continue Reading “Creating a Marketing Plan for Your Business”

Category: Marketing TipsTags: articles, Bruce Outridge, business, business planning, Communication Tips, entrepreneur, Marketing Tips, Outridge Consulting Services

Is Your Business Keeping up with the Competition?

Posted on December 2, 2011 by Bruce

1 Comment

Many small business owners often start their businesses as a way of helping out someone else. They do a good job and get referred to another person needing assistance. This goes on and on and some businesses have been lucky enough to never have… Continue Reading “Is Your Business Keeping up with the Competition?”

Category: Marketing TipsTags: articles, Bruce Outridge, business, entrepreneur, Marketing Tips, Outridge Consulting Services, Social Media

Do You Understand Your Company Income Statement?

Posted on November 24, 2011 by Bruce

Leave a Comment

It totally amazes me how many Owner Operators get their income statements from the company and either believe it is true without challenging it or even worse don’t review it to make sure it is correct. This happens too often and the reason is… Continue Reading “Do You Understand Your Company Income Statement?”

Category: Truck Driving ArticlesTags: articles, Bruce Outridge, business, entrepreneur, Outridge Consulting Services, owner operators, professional drivers, transportation

Have you Let Your Business Become Complacent?

Posted on November 17, 2011 by Bruce

Leave a Comment

I love being in business for myself. Everyone that knows me knows that I like being in some control of my destiny, not saying it is easy but at least is built on effort. I like enjoy the process of dreaming of new possible… Continue Reading “Have you Let Your Business Become Complacent?”