I sit behind the microphone adjusting levels and testing the sound. I’m about to start a talking to an audience that is only in my mind. Things are racing through my head in the form of self doubt. Why am I doing this when no one is listening? Why should anyone care with what I want to say? Why did I spend all that money on equipment I don’t even know how to work? Should I just go get a job?

Welcome to my first 100 episodes of my podcast for the trucking industry. I didn’t know anything about podcasting or working equipment, even worse I didn’t even know if this new venture would work. There was one thing on my side-time! For the next year I produced multiple shows per week until eventually burning myself out. I did what most people do and proceeded to quit. But I didn’t, instead I evaluated what I had done. Listen to episode 100 and I actually quit on air. August of that year we started getting sponsors to the podcast.

https://theleadpedalpodcast.com/lp100-the-final-episode-of-the-lead-pedal-podcast

In June 2023 we hit 1000 episodes of the podcast. So what happened? First I moved back to doing just me. I paired back to once per week a schedule that I could handle. Do you! Second I stopped caring if anyone was listening and worked on improving my show, trust me I hadn’t figured out the audio issues at that stage. Even when no one is listening I kept going and you should too. The best thing you can do is keep practicing your craft

Many creative entrepreneurs either quit too soon because they don’t see the progress or feel that they are wasting their time and din’t take it seriously. I recently watched a show with a photographer that when starting his career journey he used to give himself fake assignments that he wanted to work on. Today he is known for the type of work he does and is world famous.

Some people like to play around with their chosen craft to develop their skills and that’s fine. Others like myself have to actually be creating the career at the same time with all the mistakes and pleasures. In my case just keep your head down and keep moving forward. The listeners, sponsors, or whatever your goals are for your business will appear when you put in the work. Don’t quit, and don’t worry about the success, it will come.

About the Author

Bruce Outridge is a creative entrepreneur with a number of brands within his businesses. From professional artist to media entrepreneur Bruce’s information have helped many people improve their creative businesses. You can learn more about Bruce at www.bruceoutridge.com