Artist | Author | Radio & Podcast Producer | Television Host
I recently attended a transportation conference for the industry on the future in trucking for 2016. The conference showcased many industry leaders, carrier CEOs, and economists from the financial industry. This was the sole reason that I was attending the conference for myself to see where things are going for drivers in the next year. I will have more on the driver situation in future articles. Overall the information given showed that the industry is looking good for the future. 
Although much of the argument about are we in a recession is personal opinion it was good to hear that the economists felt that we were not in a recession and had a fairly healthy economy despite reports in the media. We were experiencing a slow period and still are for the most part but much of that is due to the global economy. Since Canada is heavily involved in exports a global slump in the economy really affects our transportation industry here in Canada.
The largest part of the conversation centred around currency itself. With the dollar hovering around $.75 it is causing larger expense costs for carriers. Most truck pricing is in U.S. Funds so this has increased costs for carriers in replacing equipment. Unfortunately the low dollar is a double edged sword. Since our country is built on exports the low dollar is good for economy and industry. On the other side rates, expenses, and vendors are largely dealing in U.S. dollars causing expenses to rise for many carriers.
So what will we look forward to seeing for next year in the industry? Many carriers talked about investing in technology to improve processes and manage expenses. Those that replace equipment on a regular basis will continue to do so. The recruiting shortage is still top of mind and a focus on drivers will be part of the upcoming year. The economy was expected to grow over the next year in the area 3.5 percent. If you are a driver you can be comfortable in knowing that your job will be around for the long term. You can also be happy to know that you are going to be the focus from carriers for the future and that is good for you.
Please note that I am not an economist, just an interested professional helping the transportation industry stay strong and powerful for the future.
About the Author
Bruce Outridge is a driver success coach for the transportation industry specializing in retention and engagement for drivers. He is the author of the books Driven to Drive, Running by the Mile, and creator of The Lead Pedal Podcast. You can learn more about Bruce and his work at http://www.theleadpedalodcast.com and bruceoutridge.com
Looking forward to seeing everyone out to the Annual Fleet Safety Conference in Mississauga next week. The conference is sold out and I will be attending with the Hamilton Chapter. I look forward to seing everyone there.
Friday October 2, 2015-8am to 4:30pm
ISHA Building,Creekbank Road, Mississauga, Ontario
I am excited to present to the Toronto Chapter of the Fleet Safety Council on Thursday September 17, 2015 on evaluating your fleet and creating the 20% Club for your fleet. Looking forward to an exciting meeting.
Thursday September 17, 2015-9:00am-12:00pm
Centre for Health & Safety Innovation: CHSI
5110 Creekbank Road, Mississauga ON

See you there!
On Saturday September 12, 2015 at 10:00am I will be giving a presentation on how to choose the right carrier and learn what questions you
should be asking. If you are looking for a position in the transportation industry and aren’t sure what to look for then you want to attend this free event.
Free Giveaways will be drawn / Don’t miss this must attend presentation.
Saturday September 12, 2015 – 10:00am-11:00am
Garden Convention Centre
8 Clipper Court, Brampton, Ontario, L6W 4T9
There are a couple events coming up this September that I will be speaking at and hope you will be able to attend.
I will be presenting a talk on how to choose the right carrier for your career and focus on making money in the transportation industry. Entry is free to the job fair and the presentation will be at 10:00am-11:00am.
I will be presenting to the Toronto Fleet Safety Council on September 17th on how to evaluate your fleet and move drivers into the top 20 percent where the most money and opportunities are available. I will offer some guidelines and ideas for moving your fleet forward.
About the Author
Bruce Outridge offers training and presentations for the transportation industry on business, leadership, and careers. to learn more about Bruce and his work visit his website at www.outridgeenterprises.ca or www.theleadpedalpodcast.com